Billions have been spent on California’s ballot measure battles. But this year is unlike any other
Updated
Powerful interest groups have a long history of circumventing the statehouse and putting decisions directly to Californians. By now, voters are used to having the airwaves flooded with ads and their mailboxes stuffed by campaigns.
But it has never been like this. Wealthy individuals, corporations, organized labor and other well-funded interests have poured more than $785 million into the 12 yes-or-no questions on this year’s ballot, a record-breaking sum.
The Times compared their fundraising to the historical record and found that four of the 10 most expensive campaigns ever are happening now.
This year's spending blitz is led by Proposition 22 — the most expensive proposition campaign in the state's history. In addition, fights over property taxes, rent control and dialysis each have more than $100 million behind them. They join past struggles over energy policy, prescription drug prices and tribal casinos on the list of the state's most expensive measures.
Here are the top 10 ballot measure battles since the state started digitally tracking campaign finances two decades ago.
1.
2020
Proposition 22
✓ Passed
$224,271,800
The costliest ballot measure fight in California history got underway last year after passage of Assembly Bill 5, which narrowed the professions classified as independent contractors.
Uber and Lyft pledged to fight back with a proposition to create a special set of rules for app-based companies, in which workers would be independent contractors but receive limited job benefits. Three other companies that rely on gig economy drivers for labor — DoorDash, Instacart and Postmates — joined the ride-hailing services to put in more than $200 million for an untraditional and aggressive campaign to sway Californians to vote "yes." The companies got their way: Voters approved the measure.
Labor unions led the unsuccessful campaign against Proposition 22, but raised just $16 million. Gov. Gavin Newsom, who signed AB 5 into law, declined to take a stance on the controversial measure.
Supporters
Uber
$58,361,469
DoorDash
$51,905,814
Lyft
$48,937,462
Instacart
$31,584,393
Postmates
$13,319,307
Opponents
Service Employees International Union
$5,044,567
United Food & Commercial Workers
$4,225,000
Teamsters
$2,435,837
California Labor Federation
$2,274,565
2.
2012
Propositions 30 and 32
$185,948,365
Until this year, the top spot belonged to a high-stakes battle between labor unions and business groups that spanned two ballot measures in the 2012 midterm elections.
Proposition 30, championed by then-Gov. Jerry Brown, aimed to raise income and sales taxes with promises that it would help fund education. The powerful California Teachers Assn. enthusiastically endorsed the plan.
The teachers union also spent heavily to defeat another proposal that fall, Proposition 32, which aimed to dilute the heft of labor groups like the CTA by barring union members' dues from being used to fund political campaigns.
Conservative billionaires bankrolled a little-known group, the Small Business Action Committee, on the other side. Charles Munger Jr., a wealthy state GOP activist, contributed more $30 million. Another $11 million came from a shadowy Arizona-based group hit by a massive fine after an investigation revealed the money’s undisclosed connection to billionaires Charles and David Koch.
Labor groups and Brown prevailed at the ballot box when Proposition 30 passed and Proposition 32 failed.
Labor
California Teachers Assn.
$33,088,343
Service Employees International Union
$20,744,583
Democratic State Central Committee of California
$8,309,913
California Labor Federation
$6,815,613
American Federation of State, County & Municipal Employees
$4,847,076
California Federation of Teachers
$3,464,164
Business
Charles Munger Jr.
$33,947,735
Americans for Job Security
$11,000,000
American Future Fund
$4,080,000
A. Jerrold Perenchio
$1,300,000
William Oberndorf
$1,250,000
3.
2008
Propositions 94-97
✓ All passed
$154,554,073
Four Southern California tribes spent heavily to protect an expansion of gambling approved the year before. Opponents — including racetrack owner Terrence Fancher, casino workers’ union Unite Here, and two competing tribes — gathered enough signatures to put four measures on the ballot aimed at rolling back the growth of the gaming outlets.
All four measures passed with similar support, allowing the gaming agreements to move forward.
Supporters
Pechanga Band of Lusiseno Mission Indians
$46,067,880
Morongo Band of Mission Indians
$42,046,064
Agua Caliente Band of Cahuilla Indians
$20,865,025
Sycuan Band of the Kumeyaay Nation
$6,031,637
Opponents
United Auburn Indian Community of the Auburn Rancheria
$13,009,836
Pala Band of Mission Indians
$12,985,836
Stockbridge Real Estate Fund
$3,000,000
Unite Here
$3,000,000
Bay Meadows Racetrack
$2,756,750
Hollywood Park Racetrack
$2,756,750
4.
2006
Proposition 87
✗ Failed
$153,900,683
Proposition 87 would have imposed a tax on oil production to fund alternative energy research. The initiative was the brainchild of the late Hollywood producer Stephen Bing and became a cause célèbre among tech billionaires.
Chevron and Aera Energy, a company jointly operated by Shell and ExxonMobil, led a successful campaign to defeat the measure.
Supporters
Stephen Bing
$49,581,810
Vinod Khosla
$2,043,051
Larry Page
$1,000,000
Peter Bing
$1,000,000
Sergey Brin
$1,000,000
Wendy Schmidt
$1,000,000
Opponents
Chevron
$38,000,000
Aera Energy
$32,824,243
Occidential Petroleum
$9,550,000
ConocoPhillips
$3,025,000
BP
$3,000,000
Plains Exploration
$2,804,595
5.
2020
Proposition 15
✗ Failed
$139,235,072
Proposition 15 aimed to increase how much large California corporations pay in property taxes. The measure was the most significant threat ever to 1978's Proposition 13, but it did not win over voters.
The California Teachers Assn. spent heavily to support the measure, which had the blessing of Gov. Gavin Newsom and other prominent Democrats.
The California Business Roundtable helped opponents of the measure top supporters' contributions. Its backers include real estate developers such as Kilroy Realty, the real estate arm of Blackstone and local GOP mega-donor Geoffrey Palmer.
Supporters
California Teachers Assn.
$20,311,267
Service Employees International Union
$16,884,179
Chan Zuckerberg Initiative
$14,314,217
California Federation of Teachers
$1,280,601
California Community Foundation
$1,200,790
American Federation of Teachers
$1,000,000
Opponents
California Business Roundtable
$38,997,074
California Business Properties Assn.
$2,252,500
Boston Properties
$1,500,000
California Taxpayers Assn.
$1,435,000
Nextera Energy
$1,295,000
Michael K. Hayde
$1,200,000
6.
2018
Proposition 8
✗ Failed
$130,514,074
Proposition 8 sought to limit the profits of the kidney dialysis industry by requiring clinics to give rebates to insurers and pay a new tax on revenue.
The Service Employees International Union-United Healthcare Workers West, which aims to organize the dialysis industry, sponsored the measure and contributed most of the $19 million raised to pass it.
DaVita and Fresenius Medical Care, which combined control 75% of the industry in California, bankrolled the successful opposition campaign.
Undeterred by failure, labor groups pushed a similar measure onto the ballot this year, and the same protagonists are waging another expensive fight over the future of the dialysis industry.
Supporters
SEIU United Healthcare Workers West
$17,972,319
California State Council of Service Employees
$1,000,000
California Democratic Party
$53,667
Opponents
DaVita
$67,043,918
Fresenius Medical Care
$33,986,507
U.S. Renal Care
$8,176,421
7.
2016
Proposition 61
✗ Failed
$128,258,357
Amid a national debate around rising drug costs, Proposition 61 sought to lower how much California agencies pay for prescription drugs. The measure would have barred state government health programs from paying more for these drugs than the U.S. Department of Veterans Affairs, which typically pays less than most health providers.
Leading the fight to vote “yes” was the AIDS Healthcare Foundation, which contributed more than $18 million, and Vermont Sen. Bernie Sanders, who endorsed the measure.
Pharmaceutical companies amassed more than $100 million to defeat the measure and were successful.
Supporters
AIDS Healthcare Foundation
$18,780,562
California Nurses Assn.
$269,056
Opponents
Merck
$9,420,395
Pfizer
$9,420,395
Johnson & Johnson
$9,301,646
Amgen
$7,673,222
Abbvie
$6,859,873
Sanofi-Aventis
$6,720,945
8.
2020
Proposition 21
✗ Failed
$125,436,982
The Los Angeles-based nonprofit AIDS Healthcare Foundation did not succeed in bankrolling its most expensive attempt yet to expand rent control. The measure would have permitted communities to adopt greater protections by allowing limits on rent increases in buildings more than 15 years old.
The foundation's president, Michael Weinstein, is well-known as an aggressive, litigious leader thanks to his history of sponsoring high-profile ballot measures, including another on this list.
Supporters
AIDS Healthcare Foundation
$40,187,371
California Nurses Assn.
$50,000
California Democratic Party
$27,025
Opponents
Essex Property Trust
$15,013,300
Equity Residential
$11,052,800
Avalonbay Communities
$8,779,500
California Business Roundtable
$7,250,000
Prometheus Real Estate Group
$3,134,600
UDR
$2,525,042
9.
2020
Proposition 23
✗ Failed
$114,192,950
Two years after a similar measure failed, healthcare workers and the dialysis industry waged another costly ballot-box fight with Proposition 23. The result was the same: Voters sided with the dialysis clinics.
The measure would have required clinics, which stay open for long hours and on weekends to accommodate their patients, to have at least one physician on-site during the clinic’s operating hours, and came amid a state shortage of doctors.
Supporters
SEIU United Healthcare Workers West
$8,922,356
California Democratic Party
$41,898
Opponents
DaVita
$66,812,981
Fresenius Medical Care
$29,780,597
U.S. Renal Care
$7,635,118
10.
2016
Proposition 56
✓ Passed
$102,685,713
Proposition 56 raised cigarette taxes by $2 a pack to fund increased spending on state healthcare services.
Its financial backers were led by billionaire Tom Steyer, who briefly ran for the 2020 Democratic presidential nomination. In a sign of how public opinion had turned against the tobacco industry, business groups other than cigarette manufacturers sat out the fight.
Supporters
Tom Steyer
$11,300,000
California Assn. of Hospitals & Health Systems
$10,096,250
California State Council of Service Employees
$2,099,896
California Dental Assn.
$1,010,655
California Medical Assn.
$1,003,734
Blue Shield
$1,000,000
Kaiser Permanente
$1,000,000
Planned Parenthood
$953,642
Opponents
Philip Morris USA
$38,642,580
R.J. Reynolds Tobacco
$24,897,480
UST
$4,294,901
John Middleton Co.
$1,326,115
ITG Brands
$1,050,000